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max-i-mise fills the void left by traditional IT systems, providing extensive facilities to record, collate, track, collaborate, view, analyse and prioritise those hundreds of tasks, calls, sales visits, leads, projects, credit issues and opportunities every company is handling at any one time – in doing so it delivers visibility, efficiency and cost savings – in a word it MAXIMISES!

Why max-i-mise?
Your business success depends on its ability to make the most of EVERY opportunity, whether they relate to winning a significant new customer/order, getting to market with a new product, or simply returning a customers phone call - max-i-mise has the power to significantly enhance these, and many other aspects of any business; as a result it will increase productivity, service and sales revenues.

max-i-mise captures, tracks and manages all the non-transactional elements of your business, including:

Sales leads

New business opportunities

Account management visits

Customer service and complaints

Credit control

Customer and supplier calls and correspondence

Project actions

Tasks

...almost anything you want!


The result is a company-wide "to do" system which creates visibility of priorities, deadlines, workload and progress. And, with the option of recording almost all aspects of customer and prospect information on a single system, at the touch of a button you can see a complete view of the current and past activity for any company.

With clear visibility and a managed "to do" list, strategic priorities can be co-ordinated, changed, and, more importantly met; making everyone more effective and more efficient, and allowing more work from the same, or even lower overhead.

max-i-mise massively increases the amount of cross-company collaboration, reducing the need for costly meetings, the timescales for decisions, and involving people such as remote or mobile staff who wouldn’t normally be able to contribute. Unlike email, everything in max-i-mise is captured into a central database, not just text updates, but letters, faxes, reports, pictures, scanned images etc, ensuring you can get the data you want, when you want it. And, using the library, documents and information such as product specification, press releases, competitor data, press clippings, pictures, company presentations, policies, procedures and much more, can all be accessed in a matter of seconds.

At the heart of max-i-mise is a companies and contacts database which gives users instant access to company-wide details of customers, prospect, suppliers and related contacts. max-i-mise stores everything you need to know about a contact. Using max-i-mise's powerful marketing facilities you can then target individual contacts to a specific product level and issue them with mailers, e-shots (mass emailers), and even text messages – it’s the only database you’ll ever need!

Construction & Refurbishment
Building on Wharncliffe’s extensive knowledge and expertise in contract and project based sales, max-i-mise includes a module to handle the specific requirements of creating and tracking new building and refurbishment projects, maximising your chance of winning contracts.

max-i-mise collates important information, such as client, site details, contractor, quantity surveyor, architect, specifier, size of opportunity, stage, products and values, etc, along with optional use of data from specialist information providers such as Glenigans and ABI, to allow your sales team to gain competitive advantage and maximise your cross-product sales within the opportunity.

Contracts of this size take months of careful tracking and data gathering, max-i-mise provides all the functionality you need to make sure no opportunity is missed.

Key Facilities

Handles activities for sales, complaints, service, projects, credit control, etc

Central recording of all customer addressing, sales, and marketing data

Date & time stamps on addresses and key information updates

Profiling of customers including products purchased, competitors, size, sectors, etc.

Recording of all types of contact information

Full mail merge, e-shot and text messaging facilities

Integrates with desktop faxing solutions

Multiple views and full text searching

Telemarketing list fields and next contact dates

Optionally integrates with ERP system data

Date required and committed flags to meet promises to customers & prospects

Pending, Current and Overdue statuses

Attach letters, faxes, pictures, scanned documents etc.

Analyse all types of activities

Manage multiple task projects across multiple staff and multiple deadlines

Library for documents such as presentations, product specs, and competitor data.

Includes Monitor and Notify facilities to keep track on important activities

Circulation lists to keep internal and external contacts informed

Integrated email facilities

One-click links for rapid updating

Statuses relevant to type of activity

Automatic archiving of completed tasks with instant access when required

Fully integrates with your web site to deliver secure web based customer service

Contract, construction and refurbishment specific functionality

Supports mobile and internet access

Integrated diary facilities


The power of max-i-mise isn't limited to an office based desktop PC, you can access and update it from virtually anywhere using the low cost of the internet. Whether you're a remote office with its own network, a sales manager with a PC at home-office, a sales person with a laptop, or an account manager with a low cost internet enabled mobile phone or PDA device, you can access max-i-mise in seconds!



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Arrow Testimonials
Plastic Building Materials Ltd
"Having seen what max-i-mise can do we are excited about it’s potential across o..."
Tony Blake, Sales &Marketing Director
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Hallis Hudson Group
"The value of customer service is clear, it's one of the key differentials we ha..."
Alastair Soper, Operations Director
Read More »

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Email us at
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