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Sage 200 CRM

Sales

In a crowded marketplace, you can differentiate your business through more effective management of your customers and suppliers. From first contact, to sending a quote, receiving an order and shipping the products, your customers expect a firstclass service – and you need the right tools to supply it. At the same time, a streamlined supply chain helps you fulfil customer demand at lower cost. The closer you are to your customers and suppliers, the closer you are to earning repeat business and optimising profits.

With Sage 200 CRM...

Your sales professionals have instant access to calendars, accounts, reports, pipeline, contacts and call lists – in short, all the tools that empower sales people to sell.

All customer-oriented data is stored centrally and can be easily tracked and reported on, giving shared access to meaningful and up-to-date customer information.

Similarly, any member of staff – not just those directly involved in an account – has information at their fingertips to respond to a customer’s query.

Strong reporting functionality provides a crucial basis for sales planning, marketing, investment and tracking.

Marketing

Marketing can be a very expensive activity, especially if you are up against larger players in your sector. Success demands effective scheduling and analysis of campaigns, and sharper targeting. With a single, integrated source of customer information, you could better manage your marketing efforts and accurately profile the needs of your customers and prospects as a basis for sound decision-making.

With Sage 200 CRM...

You can devise targeted and trackable campaigns to drive sales more successfully and make best use of your marketing spend.

You take the guesswork out of deciding what’s working and what isn’t, so you can be confident your marketing resources are being invested where they will bring best return.

You have all the tools necessary to proactively communicate with your customers in a consistent and timely manner – from emailing purchasers of specific products to contacting lapsed customers, to opening a dialogue with prospects.

Your CRM software can be closely integrated with your financial application, giving marketing staff a clear and accurate view of actual campaign spend and revenue generated.

Customer Service

The Customer Service department is an example of where the right technology and approach can transform a cost to the business into a potential profit centre. With this in mind, Sage 200 CRM gives your customer service staff the tools they need to engage fully with your customers, effectively manage and resolve their issues, and develop lasting and beneficial relationships with them.

With Sage 200 CRM...

Your customer-facing staff have all the tools at hand to increase customer loyalty by providing a consistently high-quality experience, regardless of location or channel.

Agent effectiveness and operational efficiency are improved as a single customer record is created across multiple service channels.

Staff have secure, instant access to all relevant customer information such as orders, call and transaction history, e-mail and documents sent – helping fast resolution of customer enquiries or issues.

Integrating Sage 200 CRM with Sage 200 Financials and Commercials will allow your staff access to vital financial and stock information. For example, they can check the credit status of a customer before placing an order; ascertain how much stock is in the warehouse and determine the buying patterns of your customers at glance.


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Arrow Testimonials
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"Our business is growing at a phenomenal rate, and it is vital for our support s..."
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pdf Sage 200 CRM - Brochure
Sage 200 CRM is an Internet-based CRM solution designed to bring the real benefits of CRM to your organisation. It's designed to be easy to use...
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pdf Sage 200 CRM - Sales
Sage 200 CRM gives you the tools you need to sell more effectively. This easy to use application gives your sales users intant access to...
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